Web Design

Racking up more business for Shelf Space with a new responsive website

Creating a solid search engine friendly website to generate more business for this storage systems company.

Visit the website
www.palletrackingdirect.co.uk

Shelf Space
Brighton, East Sussex

Shelf Space, near Brighton, East Sussex, are specialists in providing mobile shelving and pallet racking storage systems. In a bid to generate more business from natural search results, rather than relying on pay-per-click (PPC) advertising, like Google Adwords, a new search engine friendly website was called for.

This particular site focuses on their pallet racking systems, so we were able to be quite focused in terms of the site content.

The site's design is a whole fresh approach to their existing branding. The thought is that the site can be re-purposed for other arms of the business, once they are ready to roll those out.

Calls-to-action are a key element of most websites - to get customers to do something and progress through the main content to an end-goal. We have incorporated these into the design and are reusable across the whole site.

To make sure customers can view the website easily across all devices, we have used Responsive design & coding techniques to present a unified identity across the Desktop, Tablet and Mobile web browsers.

We have employed the ExpressionEngine CMS as the content management system, which provides a very powerful and flexible backend system - and which we know our clients find very easy to use, to update page content.

More About Shelf Space

Shelf Space are very experienced in the design and installation of pallet racking in the UK, where they are primarily serving the London and Sussex areas. They have lots of warehouse racking systems available and can custom design any industrial storage installation to suit your requirements.

Although this website design project was for promotion of Shelf Space's pallet racking UK operations, they also provide mobile shelving and roller racking to the UK market.

Their key areas of focus for mobile shelving systems are Mobile Shelving London and Sussex, as well as Roller Racking in London and Sussex.

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