Igniting online sales for the Oxfordshire-based Elementi Fires
A brand new fully ecommerce enabled online sales website, selling top-spec decorative gas fire tables and accessories.
Visit the website
www.elementifires.co.uk
Quite often (very often) websites are let down by the product (or location) photography - but not in this case. Elementi Fires have made the effort to capture some great photos - both of the products themselves and the scenarios in which they could be used. These are very much "lifestyle" products... so echoing this in the website content is crucial.
By making the products and the branding the main focus for this ecommerce website's design - as should be the case anyway - we could make the user interface simpler and more subtle.
Simplicity is usually the key ingredient to a succesful buy-online site, to make the buying process as easy-to-understand as possible. Removing any hurdles to get the customer to make the purchase, is always a good goal to aim for.
By making sure the HTML and CSS coding is Responsive, the website should look its best on all platforms - from Desktop, to Tablet to Mobile phones.
The whole package is managed and controlled by the ExpressionEngine CMS running the CartThrob module, which integrate professional ecommmrce functionality. We hosted the website on our own Eco Hosting service.